As the country awaits the eagerly anticipated introduction of the all-new Geely Proton production automobile, an online poll was launched on April 2nd – not just any poll but a one-off poll to name its historic first SUV.
Set to run for an entire month on the official PROTON Facebook page the poll is open to all Malaysians with no purchase conditions attached. As an added incentive RM100,000 worth of gift vouchers will be shared among participants as a token of appreciation while the five winners will be chosen based on the best reasons given for the name they have voted. Their prize package will consist of a ‘money-can’t-buy’ experience consisting of exclusive VIP invites to the launch as well as the honour of being among the first people to test drive and experience the technology and advanced features of the SUV at PROTON’s test track in Shah Alam.
There is also the option of proposing an alternative name for the SUV. Should the alternative name be picked, one lucky winner will be rewarded with a 4D/3N tour package to Hangzhou and Shanghai for two inclusive of a visit to the headquarters of Geely.
PROTON’s first SUV is the first model to be jointly developed with Geely. It will be the first premium C-segment SUV produced by a Malaysian automotive brand and will be equipped with features usually found on more expensive rivals including a long list of passive, active and cognitive safety systems. It is also the first of many future products that will go on to revamp the brand values of PROTON in the next few years.
The closing date for submitting the survey is 30th April 2018 at 11.59pm and winners will be announced closer to the launch date of the SUV.